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SocialScore's Customer Intelligence Layer gives AI service companies — chatbot vendors, support automation platforms, and marketing and sales tools — the real customer context their models are missing. It personalizes chatbot responses, reduces false ticket deflection and hallucination risk, and distinguishes real human shoppers from legitimate AI shopping agents and malicious bots, routing each to the right experience. Built for B2C consumer-facing AI services. Pricing starts at about €1 per verified profile, with volume pricing above 10,000 checks a month. A free demo and 500 free identity checks are available from SocialScore (DSNTech LTD, Sofia, Bulgaria).

The Customer Intelligence Layer — SocialScore

You've automated the process.
You still don't know who's on the other end.

The Customer Intelligence Layer that tells your chatbot, your support AI, and your checkout who they're actually talking to — human or bot — before they respond.

3.7x
agent checkout conversion
Reference result, DTC brand routing AI shopping agents to a machine-readable checkout — 3 full case studies inside.
1 API call
300+ signals
under 5 seconds
SocialScore.io — DSNTech LTD, Sofia, Bulgaria01 / 17 — AI SERVICES
The Problem

Your AI is only as good as
what it knows about the person it's talking to

Without real context, an AI system doesn't personalize — it guesses. And guessing at scale looks like spam to a real customer, and like a hallucination when the model fills the gap with something it made up.

Chatbots

Same script for a first-time visitor and a loyal repeat buyer — generic answers where a good sales rep would already know the difference.

Support Automation

A ticket "deflected" without context isn't resolved — the customer comes back angrier, through a different channel, and the dashboard still looks green.

Marketing & Sales

The same offer, blasted to everyone, reads as spam to the people it wasn't meant for — and misses the ones it was.

Checkout

AI shopping agents are already buying — and most checkouts can't tell them apart from a human, or from a bad bot pretending to be one.

The Problem02 / 17 — AI SERVICES
The One Thing Nobody Else Optimizes

Everyone optimizes the system.
Only we optimize the knowledge of the customer.

Every AI vendor you talk to will improve the model, the workflow, the latency, the uptime. Almost none of them can tell your system who it's actually talking to — and that gap is where personalization quietly turns into spam.

⚙️

Systems get optimized

Faster models, better prompts, cleaner pipelines. Every AI vendor sells you this. It's necessary. It's not the gap.

🕳️

Context is the gap

Without knowing who's on the other side, your AI has to guess — and a guess dressed up in fluent language is what a hallucination actually is.

🎯

Context is what we add

300+ real signals about the person — or a clear signal that it isn't a person at all — feeding your system before it responds.

Without context, personalization is impossible — worse, you show people things they don't care about, and it reads as spam.
The One Thing Nobody Else Optimizes03 / 17 — AI SERVICES
The Solution — We Give the Power Back

Your model knows language.
We tell it who it's talking to.

SocialScore enriches an email, phone, or session into 300+ external signals — the context layer that sits in front of your chatbot, your support AI, or your checkout, before either one has to guess.

LAYER 1

Data & Signals Engine

Email + phone + session → 300+ signals, under 5 seconds. Your own product usage data can feed it too — not just email and phone.

LAYER 2

Software & Capabilities

Works on our signals — or entirely on your own data: conversation history, purchase history, your own segments. Use us purely as software, if that's all you need.

Growth Engine Intelligence Engine Human-or-Bot Engine
🧩

Your chatbot, support platform, and checkout stay exactly where they are. SocialScore feeds the context they were missing — it never replaces the AI you already built.

The Solution04 / 17 — AI SERVICES
How It Works

From an email address to
a verified customer profile

STEP 1

Define the group

Chatbot visitors, ticket submitters, checkout sessions — any audience you choose.

STEP 2

Enrich & verify

300+ signals per identity, under 5 seconds. Batch mode for full lists.

STEP 3

Segment & predict

Behavioral segments matched automatically from external signals.

STEP 4

Act in real time

Every new visitor matched against your segments before your AI responds.

How SocialScore works: OSINT data sources into SocialScore, out to CRM, Cloud, E-commerce and Marketing tools
How It Works05 / 17 — AI SERVICES
Inside the Platform

No devs required —
this is the actual product

Everything below is live in the SocialScore dashboard — no integration needed to see it working.

SocialScore customer dashboard
Dashboard — digital footprint, comms preference, Health Scores for any user pool.
SocialScore single profile lookup result
Single Lookup — one email or phone → full profile, under 5 seconds.
SocialScore segment comparison view
Segment Compare — engaged vs. churned, benchmarked vs. country average.
Inside the Platform06 / 17 — AI SERVICES
The Signals That Matter Here

One call returns
nine different kinds of answers

🤖

Human or Bot

Real human, legitimate AI shopping agent, or a bad bot — the signal your checkout and your chatbot need most.

Verification

Deliverable, disposable, or breach-exposed email? Valid, reachable phone? Confirmed before your AI ever responds.

🧭

Interests

15 categories, benchmarked vs. country average — what the chatbot should actually lead with.

❤️

Health Scores

Social, Email, Phone, Fraud, Buyer Power (in dev.) — a snapshot of how real and reachable this customer is.

📈

Predictive Matching

Every visitor matched against the segment your team defines, automatically, in the same call.

🗺️

Digital Footprint

Where they actually live online — the strongest single tell that separates a person from a fabricated identity.

🪪

AI Customer Persona

A ready-made persona your chatbot or support AI can act on immediately — instead of guessing.

📝

Conversation Stage

First contact, abandoned mid-flow, or repeat conversation — know exactly where this person stands.

📍

Local Market Presence

100+ local platforms per country. A malicious bot typically has none — a real shopping agent's principal usually does.

The Signals07 / 17 — AI SERVICES
Your Existing Customer Base

Same 6,000 users.
Same re-engagement budget. Very different outcome.

A worked example, from the AI product's side — what changes when SocialScore sits between your user base and your next campaign.

Before — without SocialScore
Who's actually still engagedUnknown until they churn
Re-engagement campaignSame message, blasted to all 6,000
Bot / fake-signup accountsNot screened out
Re-activated users210
Next month's 6,000Starts from zero again
After — with SocialScore
Who's actually still engagedAll 6,000, in 5 sec each — €1/check
Re-engagement campaignRight message, matched by persona
Bot / fake-signup accountsFlagged before you pay to reach them
Re-activated users470 (+260)
Next month's 6,000Auto-classified on arrival
Cost to know everyone
6,000 × €1 = €6,000
Cost per reactivation — blind
€9,000 ÷ 210 = €43
Cost per reactivation — targeted
€9,000 ÷ 470 = €19
Net this cohort
+260 users, same €9,000

Why: the 210 vs. 470 reactivations are the same €9,000 campaign budget — the only thing that changed is knowing who's a real, engaged persona worth reaching, from the €6,000 identification pass. That's the growth lever. Separately: fake and bot-created accounts get flagged before your team spends message credits or ad spend chasing them — that's the waste-reduction lever, and it runs every month after this one without new setup.

Your Existing Customer Base08 / 17 — AI SERVICES
Human or Bot — a Concrete Example

Same checkout page.
Three very different visitors.

AI shopping agents are already buying — AI-referred traffic grew 805% year over year in late 2025. Most checkouts still can't tell an agent, a real person, and a bad bot apart, so they either block a good buyer or wave through a fraud attempt.

🧑 Real Human
Digital footprint: established, 5+ platforms
Browsing pace: human, variable
Local Market Presence: strong
Fraud Score: 3, clean
→ Standard checkout: visual, persuasive, discount-aware
🤖 Legit AI Shopping Agent
No personal digital footprint — acts for a principal
Browsing pace: rapid, structured, consistent
Verified agent identity signature present
Fraud Score: 3, clean — pattern, not identity, differs
→ Agent checkout: structured fields, no CAPTCHA, instant
⚠️ Malicious Bot
No digital footprint, no verified agent signature
Browsing pace: rapid, but erratic, no real pattern
Local Market Presence: none
Fraud Score: 78, disposable contact details
→ Blocked or challenged before checkout
The point isn't blocking bots — it's telling the good ones from the bad ones, and giving each visitor the checkout actually built for them.
Human or Bot09 / 17 — AI SERVICES
SocialScore Is a Growth Engine, Not Just a Filter

Nine ways this turns into
money you can point to

🏆

User Health Report

Branded PDF from a CSV upload — forwarded up the chain, not filed away.

📤

Google Ads & Meta Export

Push your most-engaged persona as a hashed-email audience for acquisition.

🤖

Human-or-Bot Engine

Route agents and humans to the checkout each was actually built for.

🎯

Precision Targeting

Acquisition spend goes to Predictive-Match visitors, not broad targeting.

🧠

Needs Mapping

Know what this visitor actually wants before your chatbot opens its mouth.

✍️

Content & Creative Direction

Chatbot tone and offers shift by persona — instead of one script for everyone.

Support Path Personalization

Known high-value or high-urgency users route straight to a human — no false deflection.

👋

Welcome & Onboarding Flow

Day-1 messaging tailored to the persona, not a generic product tour.

⏱️

Channel & Timing Optimization

Right channel, right moment, based on the digital footprint already on file.

The Marketing Effect10 / 17 — AI SERVICES
Case Study 1 — AI Chatbot for a B2C Brand

50,000 chatbot conversations/month,
DTC retail brand

Personalized chatbot experiences see a documented 20–35% conversion lift over generic ones — but only when the bot actually knows who it's answering.

Before SocialScore
Chat-to-purchase rate8.0%
Orders/month4,000
RecommendationsSame script for every visitor
After SocialScore
Chat-to-purchase rate10.2% (+28% relative)
Orders/month5,120 (+1,120)
RecommendationsMatched to the visitor's real persona
Revenue before
€260,000/mo
Revenue after
€332,800/mo
SocialScore cost
€40,000/mo
Annualized net
€393K+

Why, and where the data comes from: before the chatbot answers, SocialScore matches the visitor's email or session to their real interests, purchase history, and predicted segment — pulled from public digital-footprint signals, not invented by the model. That's what a hyper-personalized chatbot actually needs: not a better model, but real context to be personal with. It's also what keeps the bot from filling gaps with a confident guess. Cost basis: ~40,000 unique visitors identified/month × €1. Conversion lift: 20–35% documented range for personalized vs. generic chatbot experiences (industry benchmarks, 2026); this case uses the midpoint.

Case Study — AI Chatbot11 / 17 — AI SERVICES
Case Study 2 — Support Process Automation

40,000 support tickets/month,
B2C subscription brand

A ticket "deflected" without customer context isn't resolved — industry data shows true resolution runs 15–25% below the raw deflection number, because the customer comes back through another channel.

Before SocialScore
Raw AI deflection55%
Re-contact rate on deflected tickets20%
Re-contacts/month4,400
After SocialScore
Raw AI deflection55% (unchanged)
Re-contact rate on deflected tickets8% (−12pp)
Re-contacts/month1,760 (−2,640)
Re-contact cost before
€52,800/mo
Re-contact cost after
€21,120/mo
SocialScore cost
€0 extra — reused
Annualized net
€380K+

Why, and where the data comes from: the same profile already built for onboarding and marketing — verified identity, plan tier, engagement history — is reused by the support AI at zero incremental SocialScore cost. Instead of resolving generically, it answers with the customer's actual context, so it escalates the tickets that truly need a human and genuinely resolves the rest. Re-contact benchmark: true resolution runs 15–25% below raw deflection industry-wide (eesel AI, 2026); this case assumes a conservative −12pp improvement, not full elimination. Cost basis: cost per human-handled re-contact ~€12.

Case Study — Support Automation12 / 17 — AI SERVICES
Case Study 3 — Marketing & Sales for Humans and Bots

18,000 AI-agent checkout sessions/month,
DTC retailer

AI-referred shopping traffic grew 805% year over year in late 2025 — but a checkout built only for humans converts agent sessions far worse than it should, and can't tell a legitimate agent from a bad bot either.

Before SocialScore
Agent-session conversion0.6%
Agent orders/month108
Bad bots vs. real agentsNot distinguished
After SocialScore
Agent-session conversion2.2% (3.7x)
Agent orders/month396 (+288)
Bad bots vs. real agentsRouted to separate checkout paths
Agent revenue before
€8,100/mo
Agent revenue after
€29,700/mo
SocialScore cost
~€13,000/mo
Annualized net
€103K+

Why, and where the data comes from: the Human-or-Bot signal reads digital footprint, browsing pace, and agent-identity markers to tell a real shopping agent from a malicious bot in the same call already used for verification. Legitimate agents get a structured, machine-readable checkout instead of a CAPTCHA built for humans; malicious bots get blocked before they reach it. AI agents also generate rapid, structured request patterns that legacy fraud systems misflag as suspicious (industry reporting, 2026) — this signal is what tells the two apart. Cost basis: ~13,000 unique sessions checked/month × €1.

Case Study — Humans & Bots13 / 17 — AI SERVICES
Why Not Build It Yourself

The Customer Intelligence Layer
vs. what you have today

Comparison SocialScore Generic LLM / RAG Chatbot In-House Build Bot-Blocking Tool
Cost to start€0Included, but no customer data€500K+€50K+/yr
Knows WHO it's talking toYes, 300+ signalsNo — grounded on docs, not peopleDepends on buildBlocks, doesn't identify
Distinguishes agent vs. bad botYes, in the same callNot its jobRarely built for itOften blocks both
Time to first result1 dayImmediate, no personalization6+ months2+ months
Reduces hallucination riskGrounds on the real personGrounds on documents onlyDepends on buildNot its job

What's actually broken about knowing the customer today

RAG grounds answers on your docs, not on who's asking Deflection metrics hide false resolutions and angry re-contacts Bot-blocking tools can't tell a shopping agent from an attacker CRM only knows what the customer already typed in a form
Everything else about your AI stack is automated. The one question nobody's fully answered is who is actually there?
Comparison14 / 17 — AI SERVICES
It Plugs In — Nothing Gets Replaced

Built to
improve what you run, not to replace it

SocialScore was designed as a context layer from day one — your chatbot platform, support stack, and checkout keep working exactly as they do today.

Chatbot Platforms
Helpdesk / Support
Checkout / Commerce
CRM & CDP
Custom Stack
🔬

Your own Data Science team, on call

Every account includes access to our data science team — for signal interpretation, custom integration logic, and model grounding.

⚙️

Customized to your exact stack

Proprietary chatbot or support platform? We build a custom module to your specification — same enrichment, embedded into your flow.

🤖

MCP-Native

Your chatbot or agent pulls signals mid-conversation via MCP — the same context a human rep would have.

🗄️

Any Platform, Any Webhook

Any platform with a webhook or an import can pull SocialScore signals through the API — no vendor lock-in.

Fits Your Stack15 / 17 — AI SERVICES
Built to Be Trusted With This

Feeding your AI real context means
compliance isn't optional

Where we are
✅ Informational signals & personalization context
✅ Human-or-bot and fraud indicators
✅ Marketing, engagement & segmentation signals
Where we are not
🚫 Not a black-box automated decision system
🚫 Not used to train any third-party model
🚫 Not a credit or eligibility score

Because SocialScore only returns informational signals and never makes the personalization, approval, or routing decision itself, it sits outside GDPR Art. 22's automated-decision rules — your chatbot, your support AI, and your checkout logic make every actual decision, using the context we supply.

GDPR — Standard Tier

Public digital-footprint data only — never Art. 9 special-category data.

ISO/IEC 27001:2022

Security practices aligned to the current information-security standard.

DPA Available

Put in place before any production use.

Pass-Through by Default

No PII retained unless you choose Storage Mode.

EU-Based Entity

DSNTech LTD, Sofia, Bulgaria.

Never Resold

Your enriched data is yours, never sold on.

Trust & Compliance16 / 17 — AI SERVICES
Get Started Today

See
your own users
through SocialScore — free.

Bring your own user or visitor list. We'll enrich it live, in front of you, and show you exactly who — or what — is behind those sessions today.

🎁
500 free checks
To test SocialScore on your own data, no cost, no commitment.
What happens next
1
Book a 20-minute call
2
Upload your own user or session list
3
Walk out with your own User Health Report — same day

office@socialscore.io · dimitar@socialscore.io · DSNTech LTD, Mladost 2, Sofia, Bulgaria

Get Started17 / 17 — AI SERVICES
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