What is an AI Customer Persona?

An AI Customer Persona is a comprehensive customer profile built from 500+ external digital characteristics including social media presence, digital footprint, interests, and behavioral signals. Unlike traditional personas based on surveys or internal analytics, AI Customer Personas use real-world OSINT data to reveal WHO your customer actually is — enabling hyper-personalization, accurate marketing segmentation, and predictive analysis.

How is SocialScore different from CDPs and marketing tools?

Traditional CDPs are heavy and expensive. Marketing tools only work with internal data. SocialScore is like a 'Light CDP' — easier to integrate than marketing tools, at competitive pricing, and we ADD external data instead of just analyzing internal data. We don't send emails — we tell you WHO to send to. We don't assess credit — we provide data for YOUR models. This makes us faster, cheaper, and more actionable than alternatives.

Who uses SocialScore and for what?

E-commerce companies use SocialScore for marketing personalization, customer segmentation, and conversion optimization. Fintech companies use it for identity enrichment, tin-file and fraud prevention signals. AI teams use it as a context layer for chatbots, checkouts, and recommendation engines. We answer the question every AI system needs: 'Who is on the other side of the screen?'

What is SocialScore's pricing model?

SocialScore uses pay-per-use pricing with no integration fees and no setup time. Plans start at €399/month (Player: 200 verifications), €1000/month (Business: 1000 verifications), and custom Enterprise pricing. You pay only for what you use, with instant API access and sub-200ms response times.

Why is SocialScore relevant now?

With cookies dying and AI booming, businesses desperately need customer context. AI chatbots, checkouts, login flows, and personalization systems all need to know WHO they're talking to. SocialScore provides that missing context layer using external data, helping SMEs stay competitive without heavy CDP investments.

Does SocialScore make automated decisions or assess creditworthiness?

No. SocialScore does NOT make automated decisions or assess creditworthiness. We provide data enrichment and customer intelligence to empower our clients' internal models. The client makes all decisions — we provide the insights. This makes SocialScore regulatory-friendly for fintech applications.

The Digital AI Customer Persona Platform

Stop Guessing.
Start Knowing.

We don't just optimize processes — we optimize the customer. SocialScore reveals WHO your visitors really are using 500+ external digital characteristics (not just your internal analytics). The leading AI Customer Persona solution for e-commerce and fintech — enabling hyper-personalization, predictive segmentation, and conversion intelligence.

🎯 External Data. Real Personas. Revenue Impact.

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Trusted by Forward-Thinking Companies

🔍 The Technology

Other Tools Optimize Your Funnel.
We Reveal Who's In It.

Traditional analytics tell you what users did. Our AI Customer Persona technology tells you who they are. Using 500+ external digital characteristics — social presence, interests, digital footprint — we build comprehensive personas before users even fill out a form. That's the power of external intelligence.

▶ See it in action

See how SocialScore builds an AI Customer Persona from external data in real-time.

1 API Call — Full Integration

No Technical Headaches

No Data Science Team Required

Instant Setup — Immediate ROI

Why AI Customer Persona Changes Everything

Most tools optimize processes — better ads, faster funnels, smarter emails. SocialScore optimizes the customer. We use external data (500+ OSINT signals, 150+ local databases, 30+ digital interest categories) to build rich AI Customer Personas. This means e-commerce and fintech marketing teams finally know WHO they're talking to — enabling true personalization, accurate segmentation, and predictive analysis that actually works.

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⚡ Two Engines, One Platform

The Complete AI Customer Persona Stack

SocialScore helps e-commerce and fintech teams understand WHO their customers are — not just what they do. Use our AI Customer Persona technology for personalization, segmentation, and predictive analysis powered by external data.

The Growth Engine

AI Customer Persona for Revenue Optimization

Stop guessing with "lookalikes." Our AI Customer Persona profiles users across 30+ digital interest categories using external data — revealing real preferences, behaviors, and conversion potential.

AI Personas — 30+ digital interest categories

Predictive Profiling — Know who converts

Audience Export — Activate segments

Hyper-Personalization — Dynamic offers

Explore AI Customer Personas

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The Intelligence Engine

Identity Enrichment & Fraud Prevention

Empower your internal models with our AI Customer Persona data layer. We combine 500+ external digital characteristics with 150+ local OSINT databases to enrich every user profile — you make the decisions, we provide the intelligence.

Identity Enrichment — 500+ digital characteristics

Local OSINT — 100+ regional databases

Fraud Signals — Real-time detection

API Integration — Sub-200ms response

See Intelligence Solutions

🎯 Industry Solutions

Built for Your Industry

Tailored AI Customer Persona solutions for every vertical.

E-commerce

Problem: High CPA, low retention

Personalize offers based on real interests and buying signals.

iGaming & Gaming

Problem: Bonus abuse & unidentified VIPs

Detect multi-accounting. Personalize VIP experiences.

Agencies

Problem: Client churn from poor targeting

Offer "Audience Intelligence" as a premium service.

Fintech

Problem: Limited user context, fraud exposure

Enrich onboarding data with deep digital footprint for your internal models.

🚀 Use Cases

How E-commerce & Fintech Use AI Customer Personas

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E-commerce Personalization

AI Customer Persona for Conversion & Revenue

Know WHO your visitors are before they buy. Our AI Customer Persona reveals interests, preferences, and intent using external data — enabling true personalization, smarter segmentation, and predictive product recommendations.

30+ digital interest categories from external data

Predictive segmentation & targeting

Hyper-personalized customer journeys

AI Ecommerce Persona Audience Intelligence

Explore E-commerce Use Case

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Fintech Intelligence

AI Customer Persona for Identity & Risk

We don't make decisions — we empower yours. Our AI Customer Persona enriches user profiles with 500+ external digital characteristics so your internal models can make faster, more accurate assessments for onboarding and fraud prevention.

500+ external digital characteristics for enrichment

150+ local OSINT databases

Feed your internal decision engine

Gaming Marketing Persona iGaming Customer Persona

Explore Fintech Use Case

Build Behavior-Based Segments AI Buyer Personas for Gaming Agencies AI Customer Personas for E-Commerce Teams

💡 Insights

The AI Customer Persona Revolution

In 2026, demographics are obsolete. External data is the new currency. The AI Customer Persona has evolved from guesswork to real-time intelligence powered by OSINT.

Learn why forward-thinking e-commerce and fintech teams are switching from internal analytics to external customer intelligence.

Read: Predicting Customer Behavior 📚 Knowledge Base

AI Customer Persona

Profile • Personalize • Convert

How AI Customer Personas Transform E-commerce & Fintech

External data changes everything about customer intelligence.

SocialScore is a radically new holistic solution leveraging open source intelligence to analyze customer behavior and deliver actionable marketing insights.

European Investment Council (EIC)

GARTNER CAPTERRA G2 SaaS Hub EU-Startups

🔒 Enterprise-Ready

Enterprise-Grade Security & Compliance

GDPR CompliantPublic data only

ISO StandardsInformation security

<200ms LatencyReal-time API

API-FirstEasy integration

Manager DashboardFull visibility

Flexible Pricing Plans

All prices exclude VAT

Player

Up to 200 verifications

+€1 per additional

€ 399 / MONTH

Dashboard

Online support

Digital footprint

Real-time data

Segmentation

Persona analyses

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Business

Up to 1000 verifications

Discounts for 10K+

€ 1000 / MONTH

API access

Live support

Phone lookup

Unlimited users

Training models

Custom dashboard

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Enterprise

Enterprise plan

Custom rules

Risk engine

Custom dashboard

White label

Data set

Data science expert

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Don't forget — you're currently paying €70–150 CAC to acquire a single user. We help you reduce that cost by 20%+ for just €1 per check.

Ready to Build Your AI Customer Persona Strategy?

Join e-commerce and fintech leaders who optimize the customer, not just the process.

Get Your Custom Demo

Stop Guessing.Start Knowing.

Trusted by Forward-Thinking Companies

Other Tools Optimize Your Funnel.We Reveal Who's In It.

Why AI Customer Persona Changes Everything

The Complete AI Customer Persona Stack

The Growth Engine

The Intelligence Engine

Built for Your Industry

E-commerce

iGaming & Gaming

Agencies

Fintech

How E-commerce & Fintech Use AI Customer Personas

E-commerce Personalization

Fintech Intelligence

The AI Customer Persona Revolution

AI Customer Persona

How AI Customer Personas Transform E-commerce & Fintech

Enterprise-Grade Security & Compliance

Flexible Pricing Plans

Player

Business

Enterprise

Ready to Build Your AI Customer Persona Strategy?

Stop Guessing.
Start Knowing.

Other Tools Optimize Your Funnel.
We Reveal Who's In It.