Here is a case study for an E-commerce using SocialScore:
Background:
ABC E-commerce is a rapidly growing online retailer that offers a wide range of products to its customers, including electronics, home goods, and apparel. With the increasing competition in the e-commerce market, ABC E-commerce was looking for a way to differentiate itself from its competitors and increase customer loyalty.
Solution:
ABC E-commerce implemented SocialScore to validate their customer’s contact details and personal information, as well as to develop personalized marketing campaigns that resonated with their customers’ needs and interests. SocialScore provided them with insights into their customer’s preferred methods of communication, personal interests, and purchasing behavior, which allowed them to tailor their marketing campaigns to the specific needs and interests of their customers.
With SocialScore’s comprehensive social media lookup, ABC E-commerce gathered data from 60+ social media sites, including user avatars, bios, and profile information. This helped them to create detailed customer profiles that included information about their personal interests, location, and communication preferences. With this information, ABC E-commerce was able to craft highly personalized marketing campaigns that resonated with its customers on a deeper level.
SocialScore’s contact validation tools also helped ABC E-commerce to ensure that their customer’s contact information was accurate and up-to-date, reducing the number of failed deliveries and increasing customer satisfaction. SocialScore’s fraud prevention tools also helped them to protect themselves against fraudulent activity, with real-time data checks by phone and email, an API powered by SEON, and checks against global sanctions and watch lists.
Results:
After implementing SocialScore, ABC E-commerce saw a significant improvement in customer engagement and a reduction in the number of failed deliveries due to inaccurate contact information. By tailoring their campaigns to the specific needs and interests of their customers, they were able to increase their customer satisfaction and generate more revenue. They also saw a reduction in fraudulent activity, which helped to improve their overall security and reduce their operational costs.
ABC E-commerce also utilized SocialScore’s job, skills, and purchasing power data to identify their high-value customers and offer them targeted promotions and discounts. This helped them to increase customer loyalty and improve their overall customer lifetime value.
Conclusion:
ABC E-commerce was able to differentiate itself from its competitors and increase customer loyalty by utilizing SocialScore. By validating their customer’s contact details and utilizing their customer’s preferences for communication, personal interests, and purchasing behavior, they were able to develop highly personalized marketing campaigns that resonated with their customers. SocialScore’s fraud prevention tools and contact validation tools also helped them to protect themselves against fraudulent activity and ensure that they were only providing services to legitimate customers. Overall, SocialScore provided ABC E-commerce with a comprehensive platform that helped them to achieve their business goals and improve their overall customer experience.